In the dynamic and ever-changing world of freight, understanding who you’re working with is crucial for building strong, reliable partnerships. This is where advanced analytics and tools like the Company Search feature in DAT One come into play, helping brokers gain deeper insights into their carriers and engage more effectively.
Company Search allows brokers to research and verify carrier information. By using Company Search, brokers can look up companies by name, MC (Motor Carrier) or DOT (Department of Transportation) numbers. This helps in identifying reliable carriers and avoiding potential fraudulent actors.
Advanced analytics through DAT provides brokers with a wealth of data that can be leveraged to better understand their carriers. For instance monitoring geographical consistency via the DAT One Load Board (example of geo-operation in Company Search below), we can identify potential fraud. If a carrier known for operating in the Midwest suddenly posts their truck in Florida, it may be a red flag. Advanced analytics can also detect behavioral anomalies, such as significant changes in load types or routes, prompting further investigation.
Learn more about tools to find and research new business partners on DAT One.
While reducing risk in selecting carriers for their loads, analyzing this data can predict carrier availability and performance. This allows for better planning and load matching. At the same time, gaining a better understanding of potential carrier partners can aid in finding carriers whose network of routes compliment their consistent lanes. Pinpointing the right carriers for the right lanes.
Through these tools brokers can build stronger, more effective relationships with their carriers, ultimately leading to a more successful and sustainable business. More information shared within these relationships allows for better efficiency and cohesive partnerships built on trust.
