Real-time Load Tracking on any Driver's Cell Phone

(Cleveland, OH) MacroPoint announced that DAT Keypoint has integrated its freight tracking technology, enabling DAT's broker TMS users to track their freight carried by third party drivers and for-hire carriers. MacroPoint enables DAT Keypoint users to receive automated location updates from a driver's cell phone of any type, including standard flip phones.

“Because the MacroPoint solution can be deployed on a load-by-load basis, our non-asset based customers have an extremely cost-effective way to track their loads from pickup to delivery." said Steve Blair, general manager, DAT Keypoint. “Our broker and 3PL customers can now offer their shippers 100% visibility, and gain the competitive advantage that goes with that."

MacroPoint enables validated location updates without requiring in-cab tracking hardware. This enables DAT Keypoint users to provide load tracking for any carrier utilizing a cell phone.

“MacroPoint is excited by the opportunity to integrate our software directly with the DAT Keypoint interface," says Bennett Adelson, President of MacroPoint. "This direct integration ensures that DAT Keypoint customers now have all the tools they need to enhance their freight tracking accuracy and address any shipping issues in real-time."

About MacroPoint

MacroPoint is the leader in the 3rd party freight tracking software. Headquartered in Cleveland, Ohio, the load tracking solution provider is committed to delivering automated solutions engineered to handle the real-world challenges of today's freight brokers, 3PLs and shippers. Requiring no extra hardware to purchase, MacroPoint's software is built to work on any driver's cell phone – regardless of whether it is a flip phone or a smartphone. To learn more, visit them online at www.MacroPoint.com or
call 866-960-0328.